PPC (Adwords)

Google Paid ads have become increasingly popular over the years with Google generating so much business worldwide.

In the ever-growing digital marketing world Google paid ads has come to the forefront as a major platform to help generate sales and leads for businesses. With the use of a planned and detailed strategy we work to ensure our customers are using their budget correctly to maximise efficiency.

Red Paid Ads / Green Organic

Research and Strategy development

One of the first steps carried out is research into the products and services our customers business offers. From this information we would then develop a strategy to target the keywords and budgets that will help generate sales and target the correct audience. We believe the key to success in an AdWords campaign is extensive research both into the products and services and the targeting strategy put into place.

Generate leads with a strategy and smart use of budget

Why choose a Reality ppc strategy for your business?


Give your digital presence an edge

Data collection

In any business data and research collected can be priceless and the data on Google paid ads is no different. Take a look into what ages, areas and many other demographics have higher conversion rates.

Fast Results

In comparison to organic SEO paid ads can offer instant and faster results. The moment your campaign is set live you are on page one of Google.



Cost effective

We realise that cashflow is a key element in any business and spending wisely even more so. Our team will work to ensure your budget is spent efficiently and in the right areas to generate leads and sales.

increase sales and leads

This is an obvious point and of course the first and primary aim for any of the cmapigns we run for any clients. Generate sales and leads from targeted areas and demographics.



Online brochure

Hard copy brochures are a thing of the past for the majority of businesses today. Your website is your new go to for showcasing your business, services, and product. Yearly print costs of thousands or hundreds of brochures, now redundant with a brochure website.

Saves time and cost

In business within any industry we have found that time is money and emailing information sales data and so much more can waste resources very quickly. Let your website offer all of this and more.

10 Facts you need to know about PPC & the benefits

Google drives 95% of all paid search ad clicks on mobile

Remarketing conversion rates increase over time

52% of people who click on PPC ads call the advertiser anyway

Higher CTR = Lower CPC

Roughly half of web users can’t tell the difference between paid and organic search results

Utilize call tracking to get the full picture

The top 3 paid ad spots get 46% of the clicks on page

Negative keywords are incredibly important

PPC isn’t affected by algorithm updates

PPC doesn’t have to be expensive

The latest reviews from our Facebook

  • positive review  The guys at Reality are professional, reactive and a pleasure to work alongside. They come highly recommended.

    Sarah Beggs Avatar Sarah Beggs
    June 5, 2019

    positive review  Conor did an amazing job with our website for our new business Sweet'n your day. We described the business idea to him and the website he created portrayed everything we wanted it to. Thanks so much would highly recommend him.

    Sara Ohara Avatar Sara Ohara
    August 29, 2019

    positive review  Working with the reality marketing team has been a fantastic experience from the start. The guys are very easy to deal with and they understand the requirements I set in front of them. I hope to be working with them again on future projects.

    Philip Fox Avatar Philip Fox
    September 30, 2019

    positive review  Conor designed my E commerce website - (www.niamhdesigns.com) in 2018 Website works great. A pleasure to work with, I would highly recommend reality marketing!

    Niamh Mc Carthy Avatar Niamh Mc Carthy
    April 29, 2019
  • positive review  From start to finish Reality web design couldn’t have made it easier. From choosing a design to developing the layout they guided us through every step making our budget work for our project. The website has been working really well providing info for clients and generating enquiries. I would definitely recommend!

    Keviee Ashe Avatar Keviee Ashe
    August 28, 2019

    positive review  Can't say enough goods things about this company. Easy to work with, professional to the core and competitively priced. We're extremely pleased with our new website. Thanks Conor. www.orchardfasteners.com

    Sean Lavery Avatar Sean Lavery
    August 23, 2019

    positive review  Reality Marketing came highly recommended by a business colleague of mine for their great service and attention to detail. They were superb from the get go and I would have no hesitation in using them again in the future

    Clare Finn Avatar Clare Finn
    September 25, 2019

    positive review  Conor was very helpful and nothing is too much trouble for him Thanks

    Bernie O Neill Avatar Bernie O Neill
    November 9, 2019